Sabastine Arinze

Senior Lecturer- College of Management and Social Sciences
January 17, 1966

About Candidate

Education

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Doctor of Philosophy in Economics (PhD)

2023
Babcock University Ilishan, Ogun State

PhD in Economics with specialization in Development Economics. The title of my thesis is: The Dynamics of Import Tariff Changes, Macroeconomic Performance and Household Welfare in Nigeria. I used computable general equilibrium for the analysis.

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Master of Science in Economics (M.Sc.)

2018
University of Lagos, Akoka, Lagos

I obtained a Master of Science Degree in Economics with PhD grade. The title of my thesis is: Long-run and Causality Analysis between Inflation, Public Debt and Exchange Rate in Nigeria.

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Master of Business Administration (MBA)

1999
Ambrose Alli University Ekpoma, Edo State.

My area of focus is Marketing and the topic of my thesis is Direct Marketing of Sanitary pads in Lagos.

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Bachelor of Agriculture with special honors in Agricultural Economics

1990
Obafemi Awolowo University, Ile-Ife, Osun State.

I obtained a Bachelor of Agriculture with special honors in Agricultural Economics. I graduated with second-class lower division. My thesis topic is 'The Effect of Structural Adjustment Program on the Four Mills Industry in Nigeria'.

Work & Experience

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Managing Director(MD)

February 1, 2007 - July 20, 2024
Interactive Marketing Associates Ltd

Interactive Marketing Associates is a Below-the-line marketing communication company. My responsibilities include but are not limited to the following. • Designing Strategies in line with the vision and mission statement of the Organization to deliver top-quality services to our clients that ensured the profitability of the Agency. • Created an enabling work environment and motivated staff to ensure their maximum performance. • Set measurable goals and performance standards for every staff and carried out periodic reviews with staff to ensure that they delivered on the set KPIs. • As the lead consultant, I offered consultancy services to clients in the areas of Events Marketing, Experiential Marketing, Promotions, Sales, and Field Force Management. • Conceptualized, planned, and implemented marketing concepts and ideas for clients

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Assistant General Manager

January 1, 1999 - February 1, 2007
Contact Marketing Services ltd

Responsibilities • Coordinated the development and implementation of Strategies in the BTL and public relations department and trained field force staff to meet their agreed objectives. • Evaluated the results of projects by a constant review of activities of all aspects of marketing services and communication. • Achieved and maintained a high-quality level of service delivery through an effective and excellent marketing strategy. • Maximized the effectiveness of the marketing departments through effective supervision and control measures. • Upgraded the effectiveness of in-house marketing expertise and activities by training, developing, and motivating the appropriate staff. • Monitored and coordinated service and general expenses through regular analysis of the various budgets and actual expenditures by training, developing, and motivating the appropriate staff. • Built and maintained good relationships with clients. • Liaised closely with internal and external contact in major matters related to the company business particularly with regard to the implementation of objectives, strategies, and plans. • Managed the field force in Nigeria and Ghana and ensured effectiveness and efficiency in Field executions.